The Development Minute Video Series

In collaboration with Association of Fundraising Professionals – California Capital Chapter, we’re pleased to share The Development Minute video series with insights to help nonprofits build organizational and personal capacity to raise funds, recruit board members and donors, and develop relationships with partners and community members. Take a minute to build your development skills!

Building Volunteer Support features Trudy Harris of Team Giving, which connects nonprofits and volunteers to strengthen communities together. Trudy shares the importance of giving volunteers a reason to be invested in your mission.

Association of Fundraising Professionals features Kelly Siefkin of Association of Fundraising Professionals California Capital Chapter, and Sacramento Food Bank and Family Services, sharing a resource for educational opportunities, including free information, best practices and research at

Avoiding Social Media Burnout features Danielle Collins of Primavera Strategies for Nonprofits, which focuses on professional coaching, employee well-being and nonprofit strategy. Danielle shares approaches for healthy engagement with social media and when to disconnect completely.

Major Gifts features Pat Callahan of the Association of Fundraising Professionals' Wine Country Chapter, who discusses what separates major gifts from other donations, and how organizations can help donors accomplish their goals with a legacy gift.

Metrics features Jennifer Halm, Director of Member Services at Capital Public Radio, Northern California and Western Nevada’s National Public Radio station, providing news, music and other informational programming and events. Jennifer discusses the benefits of tracking strategic goals to best connect with donors to create meaningful partnerships.

Special Event Giving features Kara Walker of Placer Land Trust, which focuses on protection and conservation of natural and agricultural land in Placer County. Kara shares recommendations for turning special event donors, such as for Sacramento’s Big Day of Giving, into year-round supporters.

Building Donor Relationships features Beth Hassett, CEO and Executive Director of WEAVE, which works with sexual assault, domestic violence and sex trafficking survivors and advocates. Beth recommends organizations focus on building a real relationship with donors, whether or not they have a dedicated development staff.

Board Engagement features Kim Rhinehelder, Vice President of Communications, Outreach and Philanthropy for Eskaton, which serves aging adults. Kim shares a quick tip about maintaining an active and vibrant board of directors.